Versiunea in limba romana
 

POS Audit

MERCHANDISING programs audit 

  • terms and conditions implementation analysis; 
  • TPOSM placement and exposure ( permanent display, lightning boxes, personalized isles etc); 
  • the usage of allocated logistic resources analysis (shelf header, lightning signs, coolers etc); 
  • respecting the terms and quality conditions for the coolers (hygiene, planograms, lighting, placement, FIFO, prices, interior POSM etc); 
  • allocated logistic resources inventory; 
  • price/image campaigns analysis; 
  • execution teams activity analysis - Mystery Shopper

PROMOTION programs audit 

  • sales inventory of articles/services about to be promoted, before and after the campaign 
  • locations analysis where the logistic resources are implemented, compares to the traffic flow; 
  • promotional mechanics analysis 
  • analyzing the activity of the execution teams and how these are using the logistic resources – Mystery Shopper.

SALES programs audit 

  • respecting locations visit program analysis, for the sales teams - Mystery Shopper; 
  • professional level of sales representatives analysis; 
  • category and allocated spaces for monitoring analysis, for correctly identifying the right sizing, in accordance with the location’s needs; 
  • competitor’s analysis – Mystery Shopper.

MYSTERY SHOPPER programs


 
 

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